A business case is a comprehensive well written argument justifying why a certain project should be taken up and why the project plan is the best fit route to take. It is the basis if any business project, a starting point without which a project plan would be unable to take off.  Senior management review a business case before authorizing the start of a new project as well as at every intermediate step throughout the course of the project. In fact, since the business case is the ‘driver’ of a project, any changes to a project plan are often deeply supervised so as to measure its impact on the business case. The business case justifies the investment put into a project by specifying the benefits of undertaking the project.

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